Brainstorming Concept: Brainstorming is a method of collective generation of new ideas through the contribution and participation of several individuals in…

Branding Concept The literal meaning of Branding is the allocation of a brand to a product or service. However, the true meaning of the term Branding goes way beyond and means to perform the differentiation of a product or service and help define a certain positioning through the allocation of a brand and/or an identifying […]

Break-Even Point Concept: The Break-Even point represents the amount of goods and services that a company has to sell so that the total…

Bureaucracy Theory: The term Bureaucracy was used, for the first time, by Max Weber to describe a culture and structure of company firmly…

A person who bets on a startup, still in its initial period, in exchange for a slice of the (future) profits of the company.

Business Ethics Concept: Even though it’s not identical, business ethics concept (or management ethics) emerges strictly related with the organizations…

Business Intelligence Concept: The English expression Business Intelligence refers to the process of collection, organization, analysis, share and…

Buy In / Buy Out Concept: The expression Buy In / Buy Out designates a type of management that was very popular in the decade of…

CAPEX Concept CAPEX is the acronym of the English expression Capital Expenditure and that designates the amount of money spent in the purchase (or improvements) of capital goods of a certain company. CAPEX is, thus, the amount of investments made in equipments and facilities as a way to maintain the production of a product or […]

Cash Flow Concept: The term Cash-Flow, designates the balance between the capital input and output of a company during a certain period…